A Taste of Ethnic Boston
X Get Konnected
X Colette Phillips Communications
We partnered with Get Konnected! to produce the 10th annual A Taste of Ethnic Boston (ATOEB), a premier multicultural festival that showcases the city’s rich diversity through the lens of global cuisine.
The challenge lay in transforming a large-scale tasting event into a sophisticated, immersive experience that honored the cultural identity of each culinary innovator. We designed a strategic layout that guided hundreds of attendees through a global tapestry of flavors, from Caribbean and Latin influences to Asian and African traditions, without congestion.
By balancing high-energy networking with seamless logistics for over 20 distinct local restaurants, we delivered a purposeful celebration that allowed guests and vendors to connect deeply. The result was a vibrant, mission-driven festival that successfully amplified the recognition of Boston’s ethnic culinary scene.
SERVICES PROVIDED
Experiential Floor Plan & Layout Design: Developing a strategic traffic flow to accommodate hundreds of guests across multiple tasting stations and performance zones.
Multicultural Vendor Management: Coordinating logistics and on-site support for 20+ diverse culinary vendors to ensure authentic and high-quality presentations.
Full-Service Event Production: Overseeing end-to-end execution, from vendor load-in to live program management and high-energy cultural activations.
VIP & General Admission Guest Management: Creating differentiated ticketing experiences, including early access windows and specialized networking environments.
Cultural Narrative Integration: Curating event signage, music, and programming that reflected the broad spectrum of heritage represented at the festival.
On-Site Operational Oversight: Managing real-time hospitality, equipment needs, and staffing to ensure a seamless experience for both vendors and attendees.
